CASE STUDYBrand • UX • Content • Design Systems
this case study’s got it all….
COMING SOON
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COMING SOON 〰️
Talk about being on both the brand team and the product design team, a bridge between two concurrent tracks
Both/And
Impact
Back at #1
The app increased engagement with existing users, helped them sign partnerships with new clients, and doubled their customer base in the first year. It has ~38k reviews with an average of 4.8 stars and has won three design awards including the 2021 Digital Wallet Impact Innovation Award, 2022 American Business Award, and the 2022 HR Tech Award.